Uncover Filipino Delights on the 2024 OTOP Meals Honest
The Division of Commerce and Trade (DTI) is proud to as soon as once more showcase the colourful entrepreneurial spirit of 110 Filipino micro, small, and medium enterprises (MSMEs) by way of the OTOP (One City, One Product) Meals Honest, which might be held from October 4 to eight, 2024, on the Glorietta and Palm Drive Exercise Facilities, Ayala Middle in Makati Metropolis. Organized by the Bureau of Market Growth, Promotions, and OTOP (BMDPO) in collaboration with DTI’s Regional and Provincial Workplaces, this occasion goals to focus on the varied meals and beverage merchandise that replicate the richness of Filipino culinary heritage.
2024 OTOP Meals Honest
Constructing on the overwhelming success of the 2024 DTI Bagong Pilipinas Nationwide Meals Honest, which generated Php 61.33 million in money and booked gross sales with extra orders beneath negotiation, this occasion is about to raise the usual of meals festivals within the nation. Held at SM Megamall from July 3 to 7, the Nationwide Meals Honest attracted 50,000 guests and featured 233 MSMEs, showcasing the rising curiosity in regionally produced items. The OTOP Meals Honest goals to hold this momentum ahead whereas embracing a brand new design-centric strategy—one which places the expertise on the forefront.
A New Meals Honest Expertise
This OTOP Meals Honest, DTI is embarking on an revolutionary meals truthful expertise, which redefines how meals festivals are offered to the general public. The main focus shifts away from merely displaying merchandise and in direction of creating immersive environments that have interaction each companies and customers in significant methods. Supported by a community of MSMEs and client communities, this occasion is about subsequent practices, the place experiences—not simply merchandise—create distinctive worth for particular person prospects. This strategy is designed to make the occasion extra dynamic and inclusive, aligning with the brand new DTI-OTOP model
identification that symbolizes collaboration and inclusivity inside the meals and beverage trade.
“Set the Commonplace for the Reimagined OTOP Meals Honest” Impressed by the multi-sensory expertise of conventional Filipino festivals, the OTOP Meals Honest affords a deeper connection to Filipino tradition by way of the 5 senses. The occasion will have fun Filipino flavors in ways in which stir feelings and seize the essence of the Philippines’ culinary panorama:
- SEE the colourful and colourful shows of Filipino dishes and merchandise that characterize the nation’s wealthy variety.
- HEAR the inspiring tales of Filipino artisans and MSMEs as they share the journey behind their revolutionary merchandise.
- TASTE the distinctive and genuine flavors of the Philippines, from candy delicacies to savory dishes.
- TOUCH the soul by way of good meals and a way of neighborhood, as Filipino hospitality shines all through the occasion.
- SMELL the engaging aromas of success, as every product showcases the arduous work and dedication of native entrepreneurs.
A Feast for the Senses
The OTOP Meals Honest won’t solely spotlight top-tier Filipino meals merchandise but in addition present a possibility for MSMEs to attach with institutional consumers and mainstream markets. The truthful will characteristic the best-of-breed meals merchandise with aggressive packaging, designed to attraction to each consumers and customers. This 12 months’s occasion may even set a brand new customary for meals festivals, positioning itself as a feast for the senses, the place guests can totally immerse themselves within the wealthy culinary tradition of the Philippines.
Participation within the occasion is free, and people unable to attend in particular person can be a part of by way of livestream on the Nationwide Meals Honest’s social media channels. Extra particulars concerning the occasion and individuals might be introduced quickly.
Aspiring entrepreneurs who want to take part in future DTI-BMDPO festivals can attain out to their native DTI places of work or straight contact the Bureau of Market Growth, Promotions & OTOP by emailing Director Marievic Bonoan at BMDPO@dti.gov.ph. Keep knowledgeable and up to date by following DTI-BMDPO on Fb (@BMDPO), X (@DTI_BMDPO), Instagram (@dti.bmdpo), YouTube (@DTI.BMDPO), and TikTok (@dti.bmdpo).
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