Gawad Madiskarte 2024 Winners
Girls, significantly those that are moms and in addition entrepreneurs, constantly exhibit an distinctive mix of ardour and resilience. Their dedication not solely drives their companies ahead but in addition profoundly impacts their households, creating alternatives and provoking change of their residence lives. These exceptional girls illustrate the highly effective connection between entrepreneurship and household empowerment.
Gawad Madiskarte 2024 Winners
“You’re employed wonders in three completely different worlds: the world of residence, your individual private progress, and the world of enterprise. You’re truly doing 3 times the work that males are doing,” mentioned PLDT Chief Working Officer Menardo “Butch” Jimenez, addressing the mompreneurs within the room throughout Gawad Madiskarte 2024 at Seda Resort in BGC final October 19.
That is the third awards ceremony that Madiskarte Mothers PH (MMPH) and PLDT Residence have staged because the founding of the group in 2020.
Jimenez added that the true winners are the mothers, and that this 12 months’s awardees have impressed many mothers to grow to be entrepreneurs “and finally our complete nation will profit from what the Madiskarte Mothers are doing.”
Now with 191,000 members locally, MMPH has certainly come a good distance from its founding throughout the pandemic. This 12 months’s awards are centered on sustainable practices, a dedication PLDT shares.
“For us at PLDT, sustainability shouldn’t be solely caring for the atmosphere, but it surely’s additionally about gender empowerment. That is the embodiment of gender empowerment as a result of it permits girls not solely to dream, however to take motion and to make a distinction in society,” mentioned PLDT Chief Sustainability Officer Melissa Vergel De Dios.
One of the crucial admired girls ultimately Saturday’s occasion was Philippine Fee on Girls (PCW) Chairwoman Ermelita V. Valdeavilla. She highlighted that genuine girls empowerment is about uplifting different girls, and that being “madiskarte” holds a lot energy.
“Madiskarte is a strong phrase,” Valdeavilla mentioned, and puzzled out loud why there’s not a single phrase within the English language that would approximate its that means. “In English, it’s translated as strategic, clever, good, creative, ingenious, resourceful, intelligent, witty, revolutionary, and proactive. Sure, it takes 10 English phrases to explain madiskarte.”
Finally Saturday’s awards, eight girls had been highlighted because the embodiment of the phrase “madiskarte.”
Numerous companies
Gawad Madiskarte 2024 obtained greater than 100 purposes, shortlisted 17 mompreneurs and their companies, and awarded 8 mompreneurs in two major classes (Begin-up and Scale-up) and three particular awards.
This 12 months’s panel of judges was composed of Butch Jimenez; Jonjon San Agustin, Govt Vice President for Advertising and marketing, SM Supermalls; Tweetie de Leon, mompreneur, proprietor of TdLG Designs; Angelica Chongco, proprietor of Mayumi Organics; Pia Hontiveros, broadcast journalist; and Annette Gozon-Valdes, President, GMA Movies.
For this 12 months’s Diskarteng Angat class, the winners are Stephanie Morales, who put up a self-portrait studio referred to as Pixellab (Begin-up); and Ricca Cruz del Rosario, who began HTP Clothes (Scale-up) merely from the will to promote her personal garments, and now sells about 30,000 items of clothes a month.
For Diskarteng Eco-Pleasant, the winners are Melissa Blanca Moscoso for Xavier & Xandrie Begin-up, which makes use of discarded katsa or discarded flour sacks and turns them into luggage; and Bianca Mateum of Isay Luggage (Scale-up), which upcycles waste into luggage and storage gadgets.
For Diskarteng Could-Puso, Avon Tuazon Obedoza opened Bahay Ugnayan Instructional Providers (Begin-up), an after-school tutoring service that frees up mothers’ time after work for extra private time with their households; and Alona Bazar Laylo, who put up Jobiba Child Diapers and Wipes (Scale-up), a low-cost, high-quality model of diapers.
All six girls every obtained P100,000 in money, Lalamove vouchers value P10,000, and kitchen home equipment from Powerful Mama.
Within the particular awards class, Jenilyn P. Sicabalo received the Entrepreneurial Spirit Award for her enterprise MP Nieva Flower Store, which grows the abaca used for bouquet wraps. She received P50,000, Lalamove vouchers and Powerful Mama merchandise.
In the meantime, MK Bertulfo, founding father of FH Mothers, received each the Diskarteng Digital and Diskarteng Homebiz awards. Her enterprise helps girls in MSMEs take part within the digital financial system, offering coaching and training in conducting enterprise on-line, organising e-commerce platforms, and different digital methods. She received a complete of P100,000 for each awards, together with Lalamove vouchers and Powerful Mama merchandise.
Each mompreneur at Gawad Madiskarte, and people who are a part of Madiskarte Mothers’ rising neighborhood, have proven bravery and perseverance in operating their residence companies. Repeatedly, they’ve supported one another within the journey to progress and success.
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